Greystripe Signs Six New Mobile Game Publishers to Its AdWRAP Advertising Network, Distributing Free Games to Consumers Through Its AdWRAP Catalog Program and GameJump.com

Company Experiences Increased Demand as More Mobile Game Publishers Join the AdWRAP Network, Offering Consumers 400 Free Games
 

SAN FRANCISCO — January 19, 2007 — Greystripe has started the New Year off to a fast start, welcoming six new publishers and tons of new games to its growing portfolio of free, ad-supported mobile games available to consumers worldwide through GameJump.com and the AdWRAP Catalog Program partners.

"We are excited to distribute our games through GameJump and its partner portals such as myGamma," said Jacob Moller, founder and CEO of Kiloo. "We believe in the model of ad-supported mobile games, which Greystripe is proving out via its developer-less integration and worldwide distribution."

Publishers Kiloo, Mobility Zone, JavArt, LunaGames, Soul Biz Entertainment and Cheeky have signed deals to distribute their titles through Greystripe's ad-supported mobile games portal and Greystripe's catalog distribution program. These new partnerships help bring consumers a selection of over 400 games, all completely free and accessible through GameJump.com, the GameJump WAP portal (gjmp.tw), casual gaming site ProGamesNetwork.com, and the BuzzCity mobile social network myGamma.com. The new games include:

• 27 games from Kiloo, including the Hugo(TM) series: Hugo Black Diamond Fever, Hugo Follow the Monkey, Hugo Ice Cave, Hugo and Fernando, Hugo Cannon Cruise, Hugo Earthquake, Hugo Evil Mirror, and Hugo Goes Fishing
• 28 games from Mobility Zone, including Tomb Raider Slots, Supermoto Extreme, 2006 World Soccer, Mars Mission, Pyramid Ryder, and Euroleague Basketball JavArt's Squeegeex, Crazy 4 Monkey, and Pinocchio
• LunaGames' Jumbo's SuDoKu, 3D Golf xPro, and Air Traffic Controller Classic
• Soul Biz Entertainment's 360 Speed and Flower Combo
• Cheeky's Blobbit Dash and Grid Runner

The popularity of Greystripe's ad-supported mobile games portal is attracting many of the highest quality publishers and creating a tipping point effect in the mobile games industry. With more than 2 million game downloads to date, Greystripe's network offers a successful new way for publishers to generate revenue and distribute games worldwide. The success of Greystripe's network has quickly proven the ad-supported games distribution model to be highly viral, benefiting consumers, publishers, and advertisers alike.

"Our goal at Greystripe is to help our publisher partners increase distribution of their mobile games," said Michael Chang, CEO of Greystripe. "Through AdWRAP Catalog partnerships with casual gaming sites and mobile communities, Greystripe is able to provide the widest possible distribution on the Internet and the mobile web."

About Greystripe
Greystripe is the world's first ad-supported mobile games and applications distributor. Greystripe's AdWRAP system enables publishers to gain advertising revenue by serving ads through their games, while advertisers reach a new mobile audience and consumers download great games for free. The AdWRAP system currently serves ads into more than 400 game titles from 46 publishers supporting 1,000 handset models. Greystripe reaches millions of mobile game players through its online portal GameJump.com, through the mobile web (http://gjmp.tw) and through its AdWRAP Catalog Program. Visit Greystripe at www.greystripe.com.